“ FAVRD runs on a no-webcock algorithm. If you see Twitter as a venue for public relations or marketing, or as an audience eager to hear news of a post on your ‘blog’, or a rich hot sticky vertical, or if you consider yourself a web strategist, or if you talk earnestly about social media, or if you can read Techcrunch or listen to the Gillmor gang with a straight face, it’s very unlikely the things you say on Twitter will show up here.